Featured Video Posts
Jeep in China
October 25, 2012 4:24 PM
UPDATE: PLEASE SEE COMMENTS FROM CHRYSLER CHAIRMAN AND CEO SERGIO MARCHIONNE POSTED 10/30/12.
There are times when the reading of a newswire report generates storms originated by a biased or predisposed approach.
On Oct. 22, 2012, at 11:10 a.m. ET, the Bloomberg News report “Fiat Says Jeep® Output May Return to China as Demand Rises” stated “Chrysler currently builds all Jeep SUV models at plants in Michigan, Illinois and Ohio. Manley (President and CEO of the Jeep brand) referred to adding Jeep production sites rather than shifting output from North America to China.”
Follow Up: More on the #MotorCity F-Bomb Tweet
by Ed Garsten
March 10, 2011 1:46 PM
When a reporter called yesterday snarkily asking, “seen any good tweets lately,” I knew exactly what was coming next -- a firestorm across the web regarding an errant tweet by a now-former employee of Chrysler’s social media agency.
The tweet denigrated drivers in Detroit and used the fully spelled-out F-word. It was obviously meant to be posted on the person’s personal twitter account, and not the Chrysler Brand account where it appeared.
First, Chrysler did not fire this person since this wasn’t one of our employees. The agency did. It was their decision. We didn’t demand it.
Second, as the day and night wore...
Chrysler Group Response to #MotorCity Tweet
by Blog Editor
March 9, 2011 3:01 PM
This morning an inappropriate comment was issued from the Chrysler brand Twitter handle, @ChryslerAutos, via our social media agency of record, New Media Strategies (NMS). After further investigation, it was discovered that the statement was issued by an NMS employee, who has since been terminated.
Chrysler Group and its brands do not tolerate inappropriate language or behavior, and apologize to anyone who may have been offended by this communication.
Furthermore, the Company has set in place appropriate steps to ensure that this does not happen again.
Chrysler Group Responds to Nader's Jeep Grand Cherokee Recall Effort
February 4, 2011 12:01 PM
Again, "consumer advocate" Ralph Nader and his Center for Auto Safety are using common scare tactics to make a big consumer safety issue -- when there is no issue.
In complying with NHTSA information, we have studied publically-available data on more than 21,000...
'No discussions whatsoever' About Ram Name Change
November 10, 2010 9:36 AM
Tuesday afternoon (Nov. 9, 2010), a couple automotive and truck blogs cited two unnamed sources and claimed that Chrysler Group was considering a name change for its Ram pickup trucks.
Rest assured, such is not the case.
There have been no discussions whatsoever, nor any consideration
given to changing the names of our incredibly successful and
award-winning Ram 1500, 2500 and 3500 pickup trucks nor our 3500,
4500 and 5500 Ram Chassis Cab trucks.