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2011 Jeep Patriot and Wrangler

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Dodge Brand's "Wisdom" a viral sensation!

by Diane Morgan

Video Celebrating Brand’s 100th Anniversary Smashes Chrysler Group YouTube Record with Over 4 Million Views in 24 Hours
The Dodge brand is celebrating its 100th anniversary with a new video starring centenarians that debuted yesterday (Thursday, 4/16) during the New York International Auto Show and has quickly become a viral hit amassing over 4,444,714 views in 24 hours – surpassing the 24-hour record views previously held by such Chrysler Group iconic Super Bowl commercials including “Born of Fire” (790,258) “Farmer” (542,817), “Whole Again” (321,798), “Halftime in America” (444,420), and “America’s Import” (246,603).

Dodge brand President and CEO...

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Mark Trostle: Fueling future car designers

by Dale Jewett

Mark Trostle's award-winning car sketch from the 1987 Autorama competition.
Mark Trostle's award-winning car sketch from the 1988 Autorama competition.

Mark Trostle has the career of his dreams, guiding the design of high-performance SRT vehicles, Mopar accessories and Motorsports for the Chrysler Group. His job takes him around the world, from glamorous auto shows to legendary races such as the 24 Hours of Le Mans.

But the most important car Trostle ever sketched was started and finished in one day, while he was a high school senior in suburban Detroit. That car, a wedge-shaped sports car...
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Camp Jeep takes you for a ride

by Catherine Gasior



Every year, auto shows attract millions of people worldwide to see the newest products and concept vehicles. But, let’s face it, stationary vehicles aren’t exactly thrilling. Vehicles are made to be driven, and Chrysler Group gives show goers a unique interactive experience.


Within the Chrysler Group stand at various auto shows, passengers are able to experience vehicles firsthand. One of the biggest attractions is Camp Jeep®. This isn’t the type of camp where you pitch a tent and roast marshmallows, rather an indoor test track that resembles an off-road trail.



“The whole point of...

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Live from the Chicago Auto Show floor

by Catherine Gasior


Next stop – the Windy City! Starting Thursday, Feb. 6, we’re giving you an exclusive look at the nation’s largest auto show – the Chicago Auto Show (CAS).
 
The show opens to the public on Feb. 8, but we’re bringing you all the Chrysler Group news before you can walk through the doors.

Not only are we giving show goers a sneak peek, but we want to include everyone around the world who won’t be in Chicago this month. Join us for our live webcast on...
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PentaStars 2014 NAIAS recap

by Mike Driehorst


Among the 800,000 or so people who attended the 2014 North American International Auto Show were Chrysler Group’s PentaStars. PentaStars are people who, like many of you, say, “Mopar or no car” with pride, who take care of their rides like no other and who appreciate the community that often develops among those who drive our vehicles.

As we have often done, we provided auto show passes for our PentaStars to enjoy the new cars and take in the sights, sounds and excitement of an auto show. Here’s a recap of what many...
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