Auto Shows,Ram | January 05 2017

For 2017, Ram 1500 Rebel is back in Black

It’s one of the Ram Truck brand’s fastest-selling off-road powerhouses and, for 2017, the Ram 1500 Rebel has stepped up its game yet again by going ‘dark.’

The brand will roll out the new Ram 1500 Rebel Black special edition at the 2017 North American International Auto Show in Detroit, January 14-22.

But, you don’t have to wait until the show opens to experience how this special-edition package enhances the Ram 1500 Rebel’s already tough off-road ‘cred.’ Jim Morrison, Head of the Ram Truck brand, offers a look at the Ram 1500 Rebel special edition in action.

Betty Newman

Hi, I’m Betty Carrier Newman. I know – three names! Just who does she think she is? I’m a native Michigander; therefore, I love all things outdoors, like hiking and off-roading. I work in Communications with the Digital Media team. Some days I produce video shoots, write scripts, voice and
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Hi, I’m Betty Carrier Newman. I know – three names! Just who does she think she is? I’m a native Michigander; therefore, I love all things outdoors, like hiking and off-roading. I work in Communications with the Digital Media team. Some days I produce video shoots, write scripts, voice and edit video for features to post to our corporate and social media sites. Other times I’m strategizing with the brands I support – Ram, Jeep and Corporate – to come up with attention-grabbing ways to tell their unique stories. Then there’s the travel - to places like Moab, Utah, and the Rubicon Trail in California - to shoot (and enjoy) awesome off-road adventure that I then turn into exciting videos to post on our sites. Routine? Definitely not in my world! Challenges, creativity, cool cars and trucks, exciting places – yeah, they’re in there! Oh, the three names? In an earlier life I was hired as the first major-market female TV co-anchor for the NBC affiliate in Detroit – Channel 4. My name was Betty Carrier back then – until I married and added the ‘Newman.’ That’s my story and, yes, I’m really enjoying my FCA ride!