Manufacturing | May 25 2016

6,000,000 and counting at Detroit’s JNAP

2016 Jeep Grand Cherokee 75th Anniversary Edition was the 6,000,000th vehicle to roll off the line at Jefferson North Assembly Plant, Detroit, doing so approximately 8:20 p.m., May 25, 2016.

The manufacturing wheels at the FCA Jefferson North Assembly Plant are humming right along. Less than three years after the Detroit plant marked the 5 millionth vehicle made there, the 6 millionth one rolled off the line to applause from some of the nearly 5,000 men and women who work there. Jefferson North, also known
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Safety | May 24 2016

Safety recalls 101

Not everything the mail carrier puts in your mailbox is junk. So before you throw the mail out, take another look through the stack. Is there an envelope that looks like this? It’s a safety recall for your Chrysler, Dodge, Jeep®, Ram Truck or FIAT vehicle. Please don’t ignore it or set it aside. Call
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Auto Shows | May 19 2016

‘A way to meet new people, make new friends’

Scene from 2014 Moparpalooza

Regardless of how your Mopar-or-no-car passion was kindled, it gets stoked at weekend car shows. Shows are where fellow Moparians reconnect, tell the story behind their cars, trucks and SUVs, or show off their latest modification. This weekend is one of the larger FCA-only car shows on the East Coast, the ninth annual Moparpalooza, Friday
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Heritage | May 17 2016

History revisited: Walter P. Chrysler Museum reopens

“The grille on the 1934 Chrysler Airflow is beautiful to look at, but it sure does rip up my California Car Duster,” said Jim Harp. Harp has been volunteering at the Walter P. Chrysler Museum for seven years. Part of his responsibilities include dusting the more than 60 classic cars housed inside the museum’s historical
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Advertising / Marketing,Fiat | May 13 2016

Say ‘ciao’ to FIAT’s new social media offerings

FIAT emoji

FIAT’S social media streams are known for posts with colorful photos, engaging animation and hot cars in cool locations. The brand’s digital presence is growing with the recent launch of FIAT USA’s Vine channel with short videos featuring FIAT vehicles and funky, FIAT-themed emoji for personalized, automotive-themed messages. FIAT has posted seven short videos on Vine
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Industry Analysis | May 11 2016

The Spoils of Car Wars 2017-2020

The Jeep Renegade offers the My Sky roof panel system.

Breaking the 20 million mark, a full product pipeline for FCA US and a spike in miles driven are all findings of a major auto industry study by the Bank of America. Presented during a meeting of the Detroit-based Automotive Press Association, the annual study titled “Car Wars,” revealed an expected boost in U.S. vehicle
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